Site Content Analyzer 3 offers a simple means for determining key site-level and page-level details relevant to SEO, namely keyword density, keyword weight, and keyword distribution.
How Site Content Analyzer 3 Works
The first step in creating a project in Site Content Analyzer 3 is to import a local or remote website. The local option would undoubtedly prove to be a suitable option to a website developer such as myself who is interested in optimizing prior to a public launch. However, since I wanted to analyze this blog, I simply selected “remote” and entered the blog’s URL.
Site Content Analyzer 3 allows you to select how thorough you would like to be in analyzing your website by accepting a “link depth” value. The default value of 0 will cause the program to inspect only the homepage, while a value of 1 will cause the program to follow any links from the homepage and stop there. Since my individual blog posts require at least two clicks (one to the category, monthly archive, or sitemap, then one to the post itself), I decided to enter a value of “2″ to ensure a detailed analysis.
Another great feature of the program is that it allows you to select how many concurrent requests can be made to your Web server. This allows for throttling such that the server is not overwhelmed, thereby preventing any stress and resultant slow loading for your visitors.
Because so many pages in my blog had to be read using the settings I selected, the site import and file parsing took approximately an hour. Considering the amount of information calculated and provided by the program once the import is completed, and considering that I was able to continue using my computer for other tasks while the import worked in the background, the wait is overall negligible. Furthermore, the amount of time required may be less depending on the number of pages contained within your website.
What Site Content Analyzer 3 Identifies
As can be seen at the bottom of the screen-shot, there are three analysis modes: file-wide (Files); site-wide keywords (Words); and site-wide key phrases (Phrases).
The file-wide mode allows you to dig into an individual file to determine vital information such as keyword and key phrase density. On top of providing density values for keywords throughout the page, densities are calculated for title tags, anchor text, ALT text, META tags, image filenames, and more.
Additional page-level views provide details on data like file weight and links used. But perhaps the most useful of the additional information is the “Information Mode”. This view provides a quick overview of META keywords, internal and external link counts, links used within the page, and a recommended META keywords tag.
The site-wide modes offer a great opportunity for determining if optimal keyword or key phrase positioning is used from page to page. Because many search engines consider the top-most content to be of the most relevance, Site Content Analyzer 3 breaks each site into 10 sections in calculating relative keyword density. Each section is displayed as a bar in a 10-bar chart (as per the above screen-shot). Ideally, the left-most bar would be highest for each page within each keyword.
How to Implement Site Content Analyzer 3’s Findings
The most obvious interpretation of Site Content Analyzer 3’s reports is that SERP positioning can be optimized by focusing on by attaining a target keyword density as preferred by each search engine.
Stronger META keywords tags can be implemented with help from Information Mode on the page-level analysis. The keywords contained within the suggested META tag are based upon the densest keywords within a page.
Information Mode can also be used to find pages that have a low external and internal link counts. This information can in turn be used to focus on improving search engine positioning by increasing respective link counts for an individual page.
Finally, site-wide mode offers great insight onto how well your keywords are being spread throughout each page. By ensuring that important keywords and key phrases are placed higher in a page, it is likely that your site will place higher for search queries containing those words.
How Site Content Analyzer 3 Works
The first step in creating a project in Site Content Analyzer 3 is to import a local or remote website. The local option would undoubtedly prove to be a suitable option to a website developer such as myself who is interested in optimizing prior to a public launch. However, since I wanted to analyze this blog, I simply selected “remote” and entered the blog’s URL.
Site Content Analyzer 3 allows you to select how thorough you would like to be in analyzing your website by accepting a “link depth” value. The default value of 0 will cause the program to inspect only the homepage, while a value of 1 will cause the program to follow any links from the homepage and stop there. Since my individual blog posts require at least two clicks (one to the category, monthly archive, or sitemap, then one to the post itself), I decided to enter a value of “2″ to ensure a detailed analysis.
Another great feature of the program is that it allows you to select how many concurrent requests can be made to your Web server. This allows for throttling such that the server is not overwhelmed, thereby preventing any stress and resultant slow loading for your visitors.
Because so many pages in my blog had to be read using the settings I selected, the site import and file parsing took approximately an hour. Considering the amount of information calculated and provided by the program once the import is completed, and considering that I was able to continue using my computer for other tasks while the import worked in the background, the wait is overall negligible. Furthermore, the amount of time required may be less depending on the number of pages contained within your website.
What Site Content Analyzer 3 Identifies
The file-wide mode allows you to dig into an individual file to determine vital information such as keyword and key phrase density. On top of providing density values for keywords throughout the page, densities are calculated for title tags, anchor text, ALT text, META tags, image filenames, and more.
Additional page-level views provide details on data like file weight and links used. But perhaps the most useful of the additional information is the “Information Mode”. This view provides a quick overview of META keywords, internal and external link counts, links used within the page, and a recommended META keywords tag.
How to Implement Site Content Analyzer 3’s Findings
The most obvious interpretation of Site Content Analyzer 3’s reports is that SERP positioning can be optimized by focusing on by attaining a target keyword density as preferred by each search engine.
Stronger META keywords tags can be implemented with help from Information Mode on the page-level analysis. The keywords contained within the suggested META tag are based upon the densest keywords within a page.
Information Mode can also be used to find pages that have a low external and internal link counts. This information can in turn be used to focus on improving search engine positioning by increasing respective link counts for an individual page.
Finally, site-wide mode offers great insight onto how well your keywords are being spread throughout each page. By ensuring that important keywords and key phrases are placed higher in a page, it is likely that your site will place higher for search queries containing those words.
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